Today I’ve attend a half day workshop- Advertising Unplugged organized by 95% The Advertising Academy.
It’s actually an advertising workshop where 180 students from colleges and universities all over KL come together and learn . We were separated into a few groups and were given a product for us to create our advertisement. Organizer has arranged 6 Malaysia’s top Creative Directors such as Mr.Ronad Ng from BBDO and Mr. Jeff Orr from Grey Worlwide ,to guide us in group .We were asked to imagined ourselves working under these Creative Directors .Our work were judged and the winner group will be joining the grand finalist at Kancil Advertisement Award Night. I guess most of the students there aimed to be the winner group, so that you will become the outstanding one or might grab attention from the Directors for your future job. But for me……at first I thought it‘ll be some sort of advertisement forum instead of all this. Oh shit, I’m so dead! Basically I know nothing about ads,I’m just a first semester student! These were all my first thought when I knew the whole thing. Most of the students were either much more senior than me or were majoring in this field. It’s a little tension working with them at first, luckily I managed to. I had a wonderful time of fun learning.I guess it worth RM 85 for this workshop .They will be having Advertising Unplugged every year.For those who are interested to challenge yourself in advertising get more info on www.kancilawards.com .